I found these images posted on the magCulture blog. Since we are moving along with the magazine project I thought this was relevant. Little White Lies and Huck are different publications that combined their covers to convey one message. Little White Lies focuses on the movie Where The Wild Things Are while Huck focuses on the director Spike Jonze (is anyone else as excited as I am to see this movie?). Huck uses the Gestalt theory of continuance by placing the rest of Jonze's arm on the Little White Lies cover. This could be something to keep in mind when we work on our own magazine projects.
OMG YES!!!!! I'm broke but i DEFINITELY WANT TO SEE THIS MOVIE!. and this is such a cool idea that they did. At first i thought that is was the front and back cover of the same magazine until i read what you wrote. such a unique idea and a BRILLIANT ONE. i know some people like to collect magazines for their content or covers. "where the wild things are" is a book LOVED by many and people hold a place for it. so these issues might end up being a collectors item of sorts. and if you buy one you HAVE to by the other so you have the whole image. Even if you're only interested in one, you'll get the other...AND maybe become interested in the other and subscribed to BOTH. BRILLIANT BRILLIANT marketing plan!
ReplyDeleteThis is a really cool, smart concept. It appears to be just drawings of Spike Jonze and Max, but a closer look reveals there is a lot more going on -- the "wild things" crawling in and out of their mouths, the cover of the book is the tagline for the article, the ladder looks like a tie, etc.
ReplyDeleteAnd, I recommend the movie. My mom even liked it, and she doesn't like anything.
Wow great team-up idea! Perfect for increasing reader enthusiasm and interest (not to mention good for PR and Advertising). This stirs graphical ideas about going from the feature spread to the jump spread and also reminds us of the continuation and consistency required for success. Its functional and draws attention to the identity of these magazines.
ReplyDeleteI love this! I love the hand-drawn looks first of all. I think it also is more appropriate because Where the Wild Things Are is a book that everyone, or most people read when they were younger. The hand-drawn images makes the covers look more young, comfortable, and creative. I especially think the "huck" cover is creative because it incorporates the characters in the movie/book to the director of the movie in order to make a statement.
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